Your online beauty counter

Touch and try products without ever going to the store!

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So Choix Elite Membership


Subscribe and start filling your queue with all of the beauty products you want to try and every month we'll send you So Choix samples of the top 5 products from your queue!

Purchase additional samples "a la carte" for $3 each (non-members pay $5 per sample). You'll also receive special members-only pricing on all our curated boxes!

Every month you’ll automatically earn 250 points (equivalent to $5 credit) to use how you wish! Continue to earn, save, and redeem points on store credit and special gifts!

Have more questions? See our FAQ or email us at

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